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< FREQUENTLY ASKED QUESTIONS >
What services does Ministry Metrics offer?
What experience do you have?
We take attendance and track the budget. What
other measurements do we need?
Ministry involves people. Don’t metrics take
the spiritual/human component out of it?
We took a survey last year, but we didn’t get
much useful information out of it. Why should we try that again?
We have computers and know how to use
spreadsheets, why should we hire Ministry Metrics to do what we already
know how to do?
We have a limited budget, and feel like it
should be spent on missions, programs, etc. Why should we pay an outside
consultant for something as simple as a survey?
What services does Ministry Metrics
offer? Ministry Metrics offers any combination of survey design, data
collection and analysis, interpretation, and reporting to help churches
and Christian organizations “know your flock.”
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What experience do you have?
Ministry Metrics is led by Dr. Bob Ewell who combines two vital areas of
expertise. First, he is a committed Christian, long-time lay leader, and
ordained minister with experience both as a representative with an
international Christian ministry and Minister of Discipleship of a large
evangelical church.
Before Ministry Metrics, Dr. Ewell had his own statistical consulting business for over 15 years to “help people use data to make decisions,” serving a variety of corporations, nonprofits, and Christian organizations. He launched Ministry Metrics to bring the same level of professional data analysis to ministry.
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We take attendance and track the budget. What other
measurements do we need?
Jesus commissioned us to make disciples, teaching them to obey all his
teachings. How are you doing in that area? Do you have fully devoted
followers or just participants? Are people growing in their abilities to
serve? How do you know? How well do you “know your flock”?
Your church offers many programs. How effective are they? Who comes? Who
doesn’t? What are the participation patterns? Do programs meet the goals
they were designed to meet? Or do they meet other goals? Or no goals at
all? How do you know? How well do you “know your flock”?
Who is your worship service designed for? Do they come? What do they
think of it? What are the attendance trends? What do they tell you? How
well do you “know your flock”?
You work hard on your sermon each week. Did last week’s sermon meet its
goal? How do you know? How do you know whether the few people who
actually gave feedback (positive or negative) were representative of
others? How well do you “know your flock”?
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Ministry involves people. Don’t metrics take the
spiritual/human component out of it?
Effective, well-chosen metrics enable you to approach ministry from a
basis of truth rather than assumptions. For example, one church
consistently stated that a high percentage of its members attended
worship services weekly. Honest analysis showed otherwise. How well do
you “know your flock”?
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We took a survey last year, but we didn’t get much
useful information out of it. Why should we try that again?
What was the objective of the survey? Who helped you with survey design?
How did you analyze the data? Did you ask questions and analyze data so
that you could determine whether or not differences among subgroups
existed? For example, in a recent survey of singles for a large church,
we helped determine that on one item of interest, age and gender
mattered, but whether they had been divorced or whether or not they were
single parents didn’t matter. Analysis from Ministry Metrics helped them
structure ministry that would effectively meet their people’s needs. How
well do you “know your flock”?
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We have computers and know how to use spreadsheets,
why should we hire Ministry Metrics to do what we already know how to
do?
A church recently reported gains in its worship service attendance based
on spreadsheet-generated graphs of average attendance. It turned out
that their methodology was flawed, and that an appropriate comparison
could have told them that, in fact, attendance was decreasing. How well
do you “know your flock”?
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We have a limited budget, and feel like it should be
spent on missions, programs, etc. Why should we pay an outside
consultant for something as simple as a survey?
When you have a limited budget (and who doesn’t?), you want to spend
your money on that which will best allow you to reach your goals.
Ministry Metrics analysis can help you determine which programs are most
effective and apply your funds to them.
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